Yannis Athanassiadis is General Manager of the company Tsakiris SA, and a member of the management team of Coca-Cola HBC, where he worked as Country Marketing Director until 2012. He has many years of experience in marketing and sales management in major multinationals, including Diageo, Bristol-Myers Squibb and L’Oreal, in Greece and abroad.
He worked as head of Trade Marketing of Diageo in Greece, and as Country Manager for Clairol Spain. He has also led important international commercial projects for the above companies. He is a graduate of the Economics Department of the University of Athens, and holds an MBA from George Washington University in the USA.